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| E-Business: Roadmap for Success (Addison-Wesley Information Technology Series) | 
 enlarge | Authors: Ravi Kalakota, Marcia Robinson
Creator: Don Tapscott
Publisher: Addison-Wesley (C)
Category: Book
List Price: $39.95
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Avg. Customer Rating:  85 reviews
Sales Rank: 498461
Media: Paperback
Edition: 1
Pages: 378
Shipping Weight (lbs): 1.3
Dimensions (in): 9.1 x 7.6 x 0.8
ISBN: 0201604809
Dewey Decimal Number: 658.84
EAN: 9780201604801
ASIN: 0201604809
Publication Date: June 1999
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Amazon.com Review
To the uninitiated, e-business refers solely to the process of buying and selling goods over the Net. In our increasingly interactive age, however, it actually means much more. e-Business: Roadmap for Success, by Ravi Kalakota and Marcia Robinson, defines the term as "the complex fusion of business processes, enterprise applications and organizational structure necessary to create a high-performance business model." Kalakota and Robinson--specialists in the field who serve as founder-CEO and president, respectively, of a company called e-Business Strategies--show how to employ its tenets to compete more effectively in today's brave new world. Aiming at managers who recognize the need to plan and implement just such a course of action, the authors (with help from some pioneers currently practicing these techniques) offer solid advice for designing interrelated strategies focused on customer relationships, resource planning, order management, and supply chains, and on evaluating investments needed to make them a reality. Describing efforts undertaken by successful e-businesses such as Charles Schwab, which adopted a system that provides sales reps with real-time access to information on customers and appropriate new products, the two chart the course that trailblazing companies are following and savvy business people would be wise to emulate. --Howard Rothman
Product Description
This book is a must-read for any company who has not completely reinvented itself since the Internet exploded onto the business world a few years ago. --Alan Taetle, Former Executive Vice President of MindSpring and General Partner of the Venture Capital Firm, Noro-MoseleyPartners This is the first book on e-business to combine a clarity of vision that will help you to appreciate the true significance of e-business, with a rigorous roadmap for reinventing your business design. If you want to avoid being blindsided by your competition, you must make this book required reading in your organization. --Mohanbir Sawhney, Tribune Professor of Electronic Commerce and Technology, Kellogg Graduate School of Management, Northwestern University As e-commerce solutions, enterprise applications, and business models converge in new ways, a tidal wave of change is transforming industries, redefining competitive strategies, and annihilating traditional thinking. To survive and thrive in the e-commerce world, all companies--from established industry leaders to feisty upstarts--are remaking themselves into lean, mean e-business machines that serve, delight, and retain customers better than ever before. How do they do it? Not with new products or innovative technology, but with superior e-business designs. Startups like Amazon.com and some nimble incumbents, such as Cisco, have each created an e-business design by which they serve customers, differentiate their supply chains, integrate their selling chains, procure products, and nurture relationships. e-Business: Roadmap for Success illustrates how managers are rewiring the enterprise to confront the e-commerce onslaught--uprooting traditional business applications as we know them. The authors create an innovative application framework for structural migration from a legacy model to an e-business model. Drawing on their experience with and research of leading businesses, Kalakota and Robinson identify the fundamental design principles for building the e-business blueprint.
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| Customer Reviews: Read 80 more reviews...
A bit long winded & pretentious but still valuable January 20, 2007
1 out of 1 found this review helpful
I came at this book from the point of view of a web designer. It is, unfortunately for me, written more for the business person (ie: divisional manager / executive within a mid to large sized company). It argues quite convincingly that the various applications & systems within a business need to be integrated for it have be a successful ecommerce presence. However it gives no technical insight into how this is to be achieved. The authors simply drop names of companies that provide software that can do whatever function they are talking about in that chapter. (Or at least, companies who were doing this several years ago, when the book was published. The book is really is a bit old now to be completely relevant on the topic of the present business environment).
I get the feeling that an executive or divisional manager reading this book would not understand half of what the authors are talking about. At least that has been my experience with business people at this level. They really don't have much of a grasp of the working of websites, or of software applications generally for that matter. They simply leave it all for their IT department to take care of.
From my experience, most execs reading this book would just be looking to be able to pick up enough of the jargon to be able to sound like they know what they are talking about. Customer relationshiop management, supply chain management, front office, back office, etc, etc... I think the book achieves this result. Perhaps that is why it had such hype around it. However the authors could have written a much slimmer book & achieved the same aim. They ramble on at length about the significance of each issue before actually broaching it. I don't know how many times a sentence like "the company that fails to do this will soon be left behind!" is used in each chapter. After a while, it starts to get a little ridiculous.
There is alot of rhetoric, which you eventually just start to switch off to, & look for the next actual point to arrive. (Fortunately, the points themselves are quite engaging).
There is also a section at the end of each chapter called "memo to the CEO". This revises what was dealt with in the chapter. I just found this "memo to the ceo" scenario kind of ridiculous too. It seems to suggest that only CEOs are going to be reading the book. Memo to AUTHORs, isn't that limiting your readership somewhat to assume this? Or to shape the material in this way? What about addressing us mere mortals too. We paid our money at the bookstore counter too!
Despite the heavy-handed prose (a bit of sensible editing would have done wonders for the flavour of the book) it is an interesting theoretical study of what ecommerce SHOULD be about. I would recommend it on this basis.
The book is basically about apllications integration, & how this can lead to cost savings (for the company) plus better experiences for customers. They can do more, faster, at lower cost, & with greater quality assurance.
It is interesting, reading it now, to see some things the authors mention have become the norm in ecommerce today. So they were clearly right on the general significance of this issue of integration.
You just have to switch off to the grandiose nature of their style occasionally. It really seems akin to an Anthony Robbins book at times ("You can do it! You can be the best. If you choose to succeed. But you must act. Many will fail. Will you be one of them?" etc, etc) I am exaggerating there, but if you read the book you will see what I mean.
 Lots of big words and no explanation of what they mean April 9, 2005
2 out of 4 found this review helpful
After seeing all the glowing reviews of this book, I'm beginning to wonder if it's just me. I've only gotten through the first 3 chapters and already I've run into a multitude of terms that are not explained at all. My class uses this book for its text and I have to answer discussion questions about brand-intensive vs. capital intensive, disaggregation and reaggregation (Dictionary.com didn't even have 'reaggregation' in its database), etc. It sure would be nice to include a glossary of terms used. I'm really dreading the rest of this book.
 Very insightful February 7, 2004
5 out of 5 found this review helpful
This book still holds up rather well given all the changes that took place in the e-business space in the last couple of years. The authors really seem to understand this space. I heard Ravi Kalakota speak at a seminar in Cincinati. He was fantastic. He is very articulate about the trends that are shaping the e-business and e-commerce landscape. Highly recommend this book to those who want to understand the basics of e-business.
Techie vs. Business point of Review August 21, 2002
10 out of 16 found this review helpful
I really liked this book. I am doing an MBA at the moment in the Michael Smurfit Business School and was trying to get an example for an eBusiness Model. The choice in the end came between Weil's Book 'Place and Space' and Kalakota's, but, there was no choice. Even though I have the greatest respect for Weil. Kalakota was pragmatic. At first as I staggered through the earlier chapters I thought, 'Hello' ... have you heard of dot.con ( we are talking about techie stuff...)and then it clicked , literally , this guy , or should I say lady and gent, have it all sussed. All eBusiness models should be based on sound business principles.
'e' has changed the principles but it is still the same message. Incorporate and get on with it. That's the message and do it as soon as possible. That's the reality! Business has not changed, just the tools, and the speed ...But beware once you do it, you have to keep on doing it, to come out on tops, it'a a reiterative cycle, OK babe...
A good text, a powerful understanding. July 12, 2002
6 out of 6 found this review helpful
I read this for as a text for a course in ECommerce and I enjoyed the candid dialogue that the author used in this book. The examples and ideas are not outdated. Not a how to book, but more of a these are the main business concepts and opportunities you can benefit from, book.Really enjoyed it.
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